High Force Research is a contract research organisation based in the U.K. We were commissioned to produce two films as part of a brand relaunch, each targeting a specific vertical. The first film is a traditional corporate film aimed at larger pharma companies. The brief was to communicate the pedigree and credentials of HFR, showing them as a 'safe pair of hands'. The second was an interview-led company intro aimed at chemical engineering start-ups and university spin outs. The aim with was to show the people behind the business, and to communicate HFR's collaborative and inclusive approach to partnering with young businesses.